Myles Brennan is leaving college football and is taking his NIL money with him.
On Monday, Brennan announced that he was retiring from football after being informed he would not be the team’s starting QB.
BREAKING: LSU QB Myles Brennan is walking away from football, a source has told me. Brennan was informed that he will not be the starting Quarterback this fall.
— Kristian Garic (@KristianGaric) August 15, 2022
What a journey it has been.. I have given my all to this university and football team. I love every one of you. I will be a tiger for life. 15 is officially signing out. #ForeverLSU pic.twitter.com/GOJPM2GXOK
— Myles Brennan (@MylesBrennan) August 15, 2022
According to the Action Network’s Darren Rovell, Brennan had several corporate NIL deals in place before the season and will get to keep the money because NIL deals are not allowed to be performance-based.
Myles Brennan signed NIL deals with Raising Canes, Smoothie King, GameCoin, Smalls Sliders and Hollingsford Richards Ford.
He didn’t play a single game since signing, but because NIL deals can’t be based on performance, he keeps all the money. https://t.co/Ct6Vmc5rrM
— Darren Rovell (@darrenrovell) August 15, 2022
LSU quarterback Myles Brennan called it quits on Monday, and his decision could slow the speed and breadth of NIL deals across the college football landscape.
Brennan became the first prominent player in the short history of name, image and likeness to get paid and never step on the field.
Believed to have been LSU’s next starting quarterback, Brennan signed a car deal with Baton Rouge dealership Hollingsford Richards Ford and added endorsements from Raising Canes, Smoothie King, GameCoin and Smalls Sliders during the NIL craze of 2021.
But before the season, Brennan hurt himself in a fishing accident and never played. After the season, Ed Orgeron was fired and Brennan entered the transfer portal before calling it quits Monday.
As part of the stipulations of NIL, Brennan needed to provide his endorsement to receive the money, which he did, but the rules don’t require him to actually play. NIL regulations also disallow performance incentives or benchmarks in any deal.
In fact, Brennan would have still been able to keep the money if, five days after he signed all the deals, he left LSU.